Social Media/Advertising/Marketing / Janine Griffiths

Copywriting • 6th September 2022

Facebook Marketing Secrets for Wedding Venue Success

Setting up paid Facebook ads to promote your wedding venue can help take your business to the next level. With a staggering 2.1 billion daily active users (Statista), Facebook boasts one of the world’s most potent targeted advertising platforms. As Hubspot reports, a whopping 93% of businesses utilise Facebook for marketing. Ignoring this digital marketing avenue is not an option. In this piece, we explore the world of Facebook Ads, show you how to set campaign goals, and equip you with the kno

Copywriting • 22nd February 2022

Ultimate Guide to Digital Marketing Costs For Small Businesses

This is a report published on behalf of Markateur, designed to give a breakdown on how marketing agencies break down digital costs.

Copywriting • 19th January 2022

Why You Need a Digital Marketing Strategy

Here I have outlined the process that I used at Markateur to create digital marketing strategies on behalf of new clients.

Case Studies

The Africa House Case Study

I helped The Africa House to gain more than £28,000 in profits. This case study documents the ideas and processes I used to achieve that.

AJ Marshall_ Case Study

This case study that outlines my marketing and SEO strategy for AJ Marshall. In this case study, I provide proof of the results achieved for this client and how my strategy matched up to their demands.

Springfield Case Study

This was a client I represented on behalf of a marketing agency that I did some freelance work for. They own more than 40 websites, and I conducted some multi-channel marketing campaigns for 2 of them.

Nviro Case Study

This is a case study that outlines my branding strategy and content marketing solutions for Nviro, an eco-friendly cleaning company.

Jewson Case Study

I created a multi-channel content marketing campaign on behalf of Jewson, a building merchant. Here are the results.

Case Study_ YesGrowth

In this case study, I outline the exact process I used to achieve an 80% increase in ROI for YesGrowth, a business loans provider and financial services company.

Newsletters

Gauntlet Newsletters

This case study contains 3 separate newsletters that I created and sent out on behalf of a client called Gauntlet. I created a series of successful newsletters for different audience segments that increased ROI.

AJ Marshall Subscriber Newsletter

This was a newsletter which I emailed to prospects and subscribers on behalf of AJ Marshall. The insights and statistics on our email marketing system showed that the newsletter strategy increased ROI by 30%.

Xercise4Less HR Newsletter

One of the clients I represented was Xercise4Less. As the sole copywriter on their freelance team, I created all of their newsletters, email marketings, PPC and website blogs. The newsletter was successful in increasing staff engagement by 40%.

Press Releases

Gauntlet Newsletters

This case study contains 3 separate newsletters that I created and sent out on behalf of a client called Gauntlet. I created a series of successful newsletters for different audience segments that increased ROI.

Springfield Press Release

The press release helped the Chocolate Works gained exposure in the local press where the care home. You can view an example here:http://bit.ly/2lYfbv9

Liquidity.Network: Blockchain hub aims to eradicate Ethereum fees

This press release helped Liquidity Network to get exposure in several big and small publications across the globe. Here is 1 example: http://bit.ly/ForbesPublicity